Privacy Policy — Trendy Nexus

Privacy Policy

Home › Privacy Policy

Effective Date: 1st January 2025  |  Last Updated: 26th March 2025

Welcome to Trendy Nexus ("we", "us", "our"). This Privacy Policy explains how Trendy Nexus — accessible at trendynexus.shop — collects, uses, discloses, and safeguards your personal information when you visit our website, make a purchase, or interact with us through any communication channel including WhatsApp.

By using our website or providing your information, you consent to the practices described in this Privacy Policy. If you do not agree, please refrain from using our services.

1. Information We Collect

We collect the following categories of information from our users:

  • Personal Identification Information: Full name, email address, phone number, billing and shipping address.
  • Payment Information: Transaction details processed through secure payment gateways. We do not store card details directly.
  • Device & Usage Data: IP address, browser type, operating system, pages visited, time spent, and referring URLs.
  • Communication Data: Messages sent via our contact form, email, or WhatsApp interactions with Trendy Nexus.
  • Cookie Data: Session cookies, preference cookies, and analytics cookies (see Section 5).

2. How We Use Your Information

Trendy Nexus uses your personal information to:

  • Process and fulfil your orders, including delivery coordination.
  • Send order confirmations, shipping updates, and invoices.
  • Respond to your queries, complaints, and support requests.
  • Send promotional offers, new arrivals, and personalised recommendations via email, SMS, or WhatsApp — only when you have provided explicit consent.
  • Improve our website, products, and overall shopping experience.
  • Prevent fraudulent transactions and maintain security.
  • Comply with applicable legal obligations under Indian law.

3. WhatsApp Communication Consent

When you voluntarily tick the WhatsApp consent checkbox on our contact or enquiry forms, you agree to receive marketing, promotional, and transactional messages from Trendy Nexus on the mobile number you provide.

These messages may include:

  • Exclusive offers, discount codes, and sale announcements.
  • New product launches and collection arrivals.
  • Order status updates and delivery confirmations.
  • Personalised style recommendations based on your preferences.

You may opt out of WhatsApp communications at any time by replying "STOP" to any message or by emailing us at support@trendynexus.shop. Withdrawing consent does not affect processing based on consent given before withdrawal.

4. Sharing of Information

Trendy Nexus does not sell, trade, or rent your personal information to third parties. We may share your data with trusted partners only as necessary:

  • Logistics Partners: To facilitate delivery of your orders.
  • Payment Gateways: Secure processors (e.g., Razorpay, Paytm) for transaction processing.
  • Analytics Providers: Google Analytics for understanding website traffic and behaviour.
  • Legal Authorities: When required by law, court order, or to protect the rights of Trendy Nexus.

All third-party partners are contractually obligated to maintain confidentiality and comply with applicable data protection laws.

5. Cookies Policy

Our website uses cookies — small text files stored on your device — to enhance your browsing experience. We use the following types of cookies:

  • Essential Cookies: Required for the website to function properly (e.g., shopping cart, login session).
  • Preference Cookies: Remember your settings and preferences for future visits.
  • Analytics Cookies: Help us understand how visitors interact with our website (via Google Analytics).
  • Marketing Cookies: Used to deliver relevant advertisements and track campaign performance.

You can manage or disable cookies through your browser settings. Disabling essential cookies may affect website functionality.

6. Data Security

Trendy Nexus implements industry-standard security measures to protect your personal information, including SSL encryption, firewalls, and regular security audits. While we strive to safeguard your data, no online transmission is 100% secure. You share information at your own risk but can trust us to take every precaution.

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this Policy, or as required by law. Order-related data is retained for a minimum of 3 years as mandated by Indian financial regulations. Marketing consent records are retained until you withdraw consent.

8. Your Rights

As a user, you have the right to:

  • Access the personal data we hold about you.
  • Request correction of inaccurate or incomplete data.
  • Request deletion of your personal data (subject to legal obligations).
  • Withdraw consent for marketing communications at any time.
  • Lodge a complaint with the relevant data protection authority.

To exercise any of these rights, contact us at support@trendynexus.shop.

9. Third-Party Links

Our website may contain links to third-party websites. Trendy Nexus is not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies independently.

10. Children's Privacy

Trendy Nexus does not knowingly collect personal information from children under the age of 13. If you believe a child has provided us personal information, please contact us immediately and we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Continued use of our website after changes constitutes acceptance of the revised Policy.

12. Contact Us

For any privacy-related questions or requests, please reach out to: